Cookie Policy

Cookie Policy

Last updated: June 2026

This document describes how cookies and tracking tools are used by the website mameingrosso.it, operated by M.A.Me SNC di Melzi M. & C., based at Via dell'Artigianato 37, Osio Sotto (BG) – VAT/Tax ID IT03633500164, hereinafter the "Controller".

This Cookie Policy supplements the Privacy Policy and should be read together with it.


1. What cookies are

Cookies are small text files that websites visited by the user send and store on their device (computer, tablet, smartphone), to then be sent back to those same sites on the next visit. Thanks to cookies, a site remembers the user's actions and preferences (such as login, language, font size and other display settings) so they don't need to be entered again.


2. How we collect consent

On first visiting the site, a banner is shown that lets the user accept, decline or customise the use of non-essential cookies. Technical/necessary cookies are activated automatically, as they are essential to the site's operation. Consent given can be withdrawn or changed at any time via the "Manage cookie preferences" link in the site footer.


3. Categories of cookies used

The site uses the following categories of cookies:

3.1 Necessary Cookies

These cookies are essential for the site to function correctly. They do not require user consent and cannot be disabled.

Name Provider Purpose Duration
_checkout_queue_token Shopify Manages the checkout access queue to prevent overload 1 year
_master_udr Shopify User session identifier for the Shopify platform Session
_merchant_essential Shopify Essential technical cookie for the store's operation 1 year
_pay_session Shopify Manages the payment session during checkout Session
_shopify_essential Shopify Essential Shopify cookie, required for the store's basic functions 1 year
_shopify_essential_ Shopify Variant of the essential Shopify cookie 1 year
_shopify_test Shopify Checks that the browser supports cookies 1 minute
auth_state_* Shopify Maintains the user's authentication state 25 minutes
checkout Shopify Stores cart and checkout information 21 days
in_checkout_profile_previ… Shopify Manages the profile preview during checkout Session
order Shopify Stores information about the order just completed 3 weeks
skip_shop_pay Shopify Records the user's preference not to use Shop Pay 1 year
user Shopify User identifier for the Shopify platform 1 year
user_cross_site Shopify Cross-site user identifier for Shopify 1 year
_abv Google Analytics Google Analytics technical cookie used to check the browser 1 year
cookieconsent_preferences Consentmo Stores the consent preferences expressed by the user 1 day
cookieconsent_status Consentmo Stores the cookie consent status (accepted/declined) 1 year

3.2 Statistics / Analytics Cookies

These cookies collect aggregated, anonymous information about how users use the site. They help improve the site's operation over time. They require user consent.

Name Provider Purpose Duration
_shopify_s Shopify Tracks browsing sessions for internal Shopify statistics 2 years
_shopify_y Shopify Unique user identifier for Shopify statistical analysis 2 years
shop_analytics Shopify Collects analytics data on store activity 30 minutes
_shopify_ga Shopify Integration with Google Analytics via Shopify Session
_shopify_analytics Shopify General analytics data for Shopify store statistics 1 year

3.3 Marketing Cookies

These cookies are used to track site visits and user behaviour in order to show relevant ads. They require the user's explicit consent.

Name Provider Purpose Duration
_tracking_consent Shopify Stores tracking preferences for marketing purposes 2 years
_landing_page Shopify Records the first page visited by the user for marketing attribution 2 years
_orig_referrer Shopify Stores the user's referring site for traffic analysis 2 years
_identity_session Shopify Manages the identity session for marketing personalisation 2 years
_shopify_marketing Shopify Tracking of marketing campaigns on Shopify 1 year
shopify_override_user_loc… Shopify Overrides user localisation for marketing campaigns 1 year

3.4 Preference Cookies

These cookies let the site remember the user's choices (such as language, currency, cart contents) to provide a personalised experience. They require user consent.

Name Provider Purpose Duration
_ab Shopify A/B testing to optimise the user experience Session
Cart Shopify Stores the user's cart contents 14 days
checkout_token Shopify Security token associated with the checkout session 14 days
storefront_digest Shopify Verifies access to the store (used during password protection) 2 years
shopify_pay_redirect Shopify Manages the redirect during payment with Shop Pay From 30 minutes to 1 year (depending on value)
cart_currency Shopify Stores the currency selected by the user 14 days
keep_alive Shopify Keeps the authenticated user's session active 14 weeks
localization Shopify Stores the language and country selected by the user 2 weeks
_shopify_country Shopify Stores the user's country for store localisation Session
_storefront_u Shopify User identifier for the store's front end 1 minute
customer_account_locale Shopify Stores the customer account's preferred language 1 year
hide_shopify_pay_for_chec… Shopify Hides Shop Pay during checkout based on user preference Session
master_device_id Shopify Device identifier for cross-session recognition 2 years
discount_code Shopify Stores the discount code applied to the cart Session
shopify_pay Shopify Enables the Shop Pay payment method 1 year
shop_pay_accelerated Shopify Enables accelerated checkout with Shop Pay 1 year
identity-state Shopify Maintains the user's identity state while browsing 24 hours
identity_customer_account… Shopify Manages the customer account state for the identity feature 12 weeks
profile_preview_token Shopify Temporary token for the customer profile preview 5 minutes
login_with_shop_finalize Shopify Finalises login via Shop 5 minutes
theme Shopify Stores the selected theme for displaying the store 1 week

4. Third-party cookies

The site may load third-party content that in turn sets its own cookies. In particular:

  • Google Maps – used on the contact page to display a map of our location. Google may set its own cookies when the map loads. For more information: Google's Privacy Policy.
  • Google Analytics – used by Shopify for aggregated site traffic statistics.

The Controller has no direct control over third-party cookies. We recommend consulting their respective privacy policies.


5. How to manage or disable cookies

Users can manage their cookie preferences at any time via:

  • The site's cookie banner: by clicking "Manage preferences" in the banner or the link in the footer, consent can be changed or withdrawn at any time.
  • Browser settings: every browser lets you block or delete cookies. Below are links to the instructions for the main browsers:

Disabling necessary cookies may compromise the site's correct operation, including login and cart features.


6. Legal basis for processing

  • Necessary cookies: the Controller's legitimate interest (Art. 6(1)(f) GDPR) – no consent required.
  • Statistics, marketing and preference cookies: the data subject's consent (Art. 6(1)(a) GDPR) – collected via the cookie banner.

7. Transfer of data outside the EU

Some cookie providers (e.g. Shopify, Google) may transfer data outside the European Union, to countries such as the United States. Such transfers take place in accordance with the safeguards provided for by the GDPR (e.g. standard contractual clauses). For more details, please refer to the individual providers' privacy policies.


8. Data subject rights

Users have the right to:

  • access their personal data (Art. 15 GDPR)
  • have it corrected (Art. 16 GDPR)
  • have it erased (Art. 17 GDPR)
  • restrict its processing (Art. 18 GDPR)
  • object to processing (Art. 21 GDPR)
  • withdraw consent at any time (Art. 7 GDPR)
  • lodge a complaint with the Italian Data Protection Authority (www.garanteprivacy.it)

To exercise these rights, you can send a request to: info@mameingrosso.it


9. Data controller

M.A.Me SNC di Melzi M. & C.
Via dell'Artigianato 37, Osio Sotto (BG)
Email: info@mameingrosso.it
Phone: +39 351 685 0347


10. Updates to this Cookie Policy

The Controller reserves the right to update this Cookie Policy at any time, for example following regulatory changes or the introduction of new services. Changes will be published on this page with an indication of the last update date. In the event of material changes, users will be notified via a notice on the site.